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香港大学叶萌博士学术讲座

来源:   作者:陈丹  日期:2019年03月13日  点击数:

讲座时间:3月22日10:00am

讲座地点:0411室

讲座题目:

Diversity of CSR practices in international markets: the role of host countries

讲座梗概:

In the era of globalisation, traditional barriers are lowered for business activities expanding over national borders, and new social networks with mutual dependences are created, which lead to emerging new responsibilities. Business models for multinational companies (MNCs) emphasise not only profit-making, but also corporate social responsibility (CSR) for their ‘soft power’. Host countries offer the outside environment for MNCs to conduct business as well as CSR practices. However, the overall picture of CSR practices conducted in international markets is not clear, including how MNCs diversify their CSR practices when they operate in different host countries. The primary aim of this research is to analyse the diversity of CSR practices in host countries, with a focus on international construction markets, thus to examine the role of host countries on CSR practices.

主讲人简介:

    毕业于香港大学房地产与建设管理系,她的主要研究方向为企业社会责任、企业战略(如多元化战略)等,已发表期刊论文(SCI, SSCI, EI)及会议论文总计10余篇。


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